BUILDING
LANGUAGE
#greenideas
LANGUAGE
The Chicken Game
Metaphors We Live By by George Lakoff
Understanding Comics by Scott McCloud
Understanding Comics by Scott McCloud
A Dao Of Web Design by John Allsopp
Creating Killer Web Sites by David Siegel
Writing
web sites
Under construction
ARCHITECTS
ARCHITECTS
101 Things I Learned in Architecture School by Matthew Frederick
A Pattern Language by Christopher Alexander
Architectural Intelligence by Molly Wright Steenson
Patterns Day
How Buildings Learn by Stewart Brand
shearing layers
shearing layers
Where Good Ideas Come From by Steven Johnson
adjacent possible
The Clock Of The Long Now by Stewart Brand
pace layers
pace layers
FedEx
Toblerone
Consider the duck
All ducks are actually wearing dog masks
Consider the duck
Pace layers
Pace layers
SPA
Cliff
Cliff
Slope
Layers
Responsive Web Design by Ethan Marcotte
ENGINEERS
Margaret Hamilton
materials tools
materials and tools
materials and tools
materials and tools
materials and tools
Juicero
Juicero
Juicero
users and engineers
How well does it work?
How well does it fail?
Layers
Principle of Least Power
Murphy’s Law
Edge case
The Quebec Bridge
The Quebec Bridge
Iron Ring
BUILDERS
building
building
bricklayers
bricklayers
bricklayers
Thank you