UX is UI: When Worlds Collide
What is UX?
Slash Affliction
What Can UX Be Beyond UI?
An Open Survey of the UX Community
Part 2: The User Interface
Interfacing Customers to Business
Relationship Engineers
Part 3: Business
Roles Must Be Set Up For Success
UX is Accountable
Jobs to Be Done
Make Value Greater than Pain
Start by Defining Value
Let's Communicate Value Better
Make the Complex Clear