Deceptive Patterns and FAST

Deceptive Patterns and FAST Framework for Accessible Specification of Technologies Todd Libby - 22 June, 2023 KCDC

Todd Libby • Senior Accessibility Engineer • W3C Invited Expert • Accessibility Advocate • Phoenix, Arizona 🌵 Todd Libby - 22 June, 2023 KCDC

What is FAST? Todd Libby - 22 June, 2023 KCDC

The Framework for Accessible Specification of Technologies (FAST) is an optional set of guidelines.

Todd Libby - 22 June, 2023 KCDC

Goals of FAST Todd Libby - 22 June, 2023 KCDC

What is a Deceptive Pattern? Todd Libby - 22 June, 2023 KCDC

Todd Libby - 22 June, 2023 KCDC

Todd Libby - 22 June, 2023 KCDC

Deceptive Pattern v. Anti-pattern Todd Libby - 22 June, 2023 KCDC

Todd Libby - 22 June, 2023 KCDC

Todd Libby - 22 June, 2023 KCDC

Todd Libby - 22 June, 2023 KCDC

Todd Libby - 22 June, 2023 KCDC

User & Functional Needs Todd Libby - 22 June, 2023 KCDC

Over 1,500 intersections of user and functional needs. Todd Libby - 22 June, 2023 KCDC

How to meet user needs: • Author design & technical implementation • User agent accessibility support • Assistive technology support

Todd Libby - 22 June, 2023 KCDC

3 Stages of FAST Todd Libby - 22 June, 2023 KCDC

FAST Approach Three stages • Inventory functional and user needs; • Identify ways to meet needs; • Meet those needs as best as we can.

Todd Libby - 22 June, 2023 KCDC

“Dark” Patterns Todd Libby - 22 June, 2023 KCDC

Harry Brignull Cognitive Scientist, designer, UX consultant • 2010 coined “dark patterns” • Gained traction in legal circles • Still used widely today

Todd Libby - 22 June, 2023 KCDC

Todd Libby - 22 June, 2023 KCDC

Connotation and Inclusion Todd Libby - 22 June, 2023 KCDC

Todd Libby - 22 June, 2023 KCDC

Todd Libby - 22 June, 2023 KCDC

Barriers & Categories Todd Libby - 22 June, 2023 KCDC

Deceptive Patterns Categories of barriers • Wording • Consistency (Affordances) • Adjustability / Flow blockers • (Time) Pressure • Invasive

Todd Libby - 22 June, 2023 KCDC

Deceptive Patterns Examples of patterns/anti-patterns • Trick questions; • Infinite scroll; • Roach Motel; • Timers; • Comparison Prevention.

Todd Libby - 22 June, 2023 KCDC

Unsubscribe Shaming Todd Libby - 22 June, 2023 KCDC

Trick Questions Todd Libby - 22 June, 2023 KCDC

Comparison Prevention Todd Libby - 22 June, 2023 KCDC

Hidden Costs Todd Libby - 22 June, 2023 KCDC

Roach Motel Todd Libby - 22 June, 2023 KCDC

Summary Todd Libby - 22 June, 2023 KCDC

What about large companies like Meta, Twitter, Google, etc.? How will you get them to change? Todd Libby - 22 June, 2023 KCDC

Ethical Web Principles Todd Libby - 22 June, 2023 KCDC

• W3C TAG Ethical Web Principles • Ethical Principles for Web Machine Learning Todd Libby - 22 June, 2023 KCDC

https://toddl.dev/slides Todd Libby - 22 June, 2023 KCDC

WANNA WIN? SPEAKER FEEDBACK Todd Libby - 22 June, 2023 KCDC

Thank you! Todd Libby - 22 June, 2023 KCDC