Everything You Know About Web Design Just Changed

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Jen Simmons A n E vent A part Boston June 2018 E verything Y ou K now A bout Web D esign Just Changed

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THE WAY LAYOUT WORKS ON THE WEB 1995 2000 2005 2010 2015 2020 NOW

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RESPONSIVE BEFORE RESPONSIVE 1995 2000 2005 2010 2015 2020 NOW

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1995 2000 2005 2010 2015 2020 NOW

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We need more art.   R eal graphic design.

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T h a t ’ s

not

ho w th e we b w orks .

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1995 2000 2005 2010 2015 2020 A/ empts to Solve   Web P age Layout NOW

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Simp le H T ML It ’ s ! e web!

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HTML 1995 2000 2005 2010 2015 2020 NOW

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F low

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Tables for Layout We n " d a

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1995 2000 2005 2010 2015 2020 HTML TABLES FLOW-ONLY NOW

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1996

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Creating K iller Websites David Siegel, 1996

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– David Siegal, 1996 Like the painters of Russia’s avant grade in the ‘20s, we felt like pirates. I received flaming threats from people who said I didn’t understand the Web, I was ruining the information… because I didn’t understand the power of the medium. I fired back with more pages. I made it clear we were not going to go away. If the Puritans wanted a fight, we would give it to them.” “

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Creating K iller Websites   D avid Siegel, 1996

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Creating K iller Websites   D avid Siegel, 1996

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Creating Killer Websites   David Siegel, 1996

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F lash We n " d a

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1995 2000 2005 2010 2015 2020 FLOW-ONLY HTML TABLES FLASH NOW

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2 000

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F lash Web D esign H illman Curtis, 2 000

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1984

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CSS It ’ s ! e web!

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2 00 3

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D esigning with Web Standards   Jeffrey Zeldman, 2 00 3 HTML
Table Layout   code HTML
web standards
for CSS

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D esigning with Web Standards   Jeffrey Zeldman, 2 00 3

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Semantic Markup

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Separation of Concerns H TML = content + interface CSS = styling look & layout

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Abso l ut e Positionin g It ’ s ! e web!

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1984

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1995 2000 2005 2010 2015 2020 FLOW-ONLY HTML TABLES ABSPOS FLASH NOW

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Fl uid La youts

usin g Fl o a ts It ’ s ! e web!

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1995 2000 2005 2010 2015 2020 FLOW-ONLY HTML TABLES FLUID FLASH ABSPOS NOW

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F luid Columns

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We n " d a

! It ’ s ! e web!

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F ixed-Width Layouts   using F loats We n " d a

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F ixed-sized Content

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1995 2000 2005 2010 2015 2020 FLOW-ONLY HTML TABLES FLUID FIXED FLASH ABSPOS NOW

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Re sponsi ve We b De si g n It ’ s ! e web!

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2 0 1 0 Ethan Marcotte AEA 2010

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1995 2000 2005 2010 2015 2020 FLOW-ONLY HTML TABLES FLUID FIXED RESPONSIVE FLASH ADAPTIVE ABSPOS NOW

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F luid Images & Media Media Q ueries

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2 0 1 0 Ethan Marcotte AEA 2010

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Responsive Web Design   has been about so much more than layout.

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Performance. One Web. No desktop v mobile web. Design / develop Mobile first. Truncation is not a content strateg Responsive images. There is no mobile context. One design system to serve all. Unknown / infinite sizes of screens. One content system to serve all.

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L et’s do   tal k about layout.

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CSS Grid Flexbox Alignment Writing Modes Multicolumn Viewport Units Transforms
Object Fit Clip-path
Masking Shape-outside Initial-letter Flow Overflow
Floats Block Inline Inline-block Display: table Margin Negative margins Padding Positioning & everything else in CSS

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F low (with writing modes)

CSS G rid F lexbox Multicolumn

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F lexbox CSS G rid F low Multicolumn

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CSS G rid

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Responsive Web Design   *now more better.

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1995 2000 2005 2010 2015 2020 HTML TABLES FLUID FIXED RESPONSIVE FLOW-ONLY FLASH ABSPOS NOW

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We n " d a

! It ’ s ! e web!

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Intrinsic Web D esign

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— Merriam-Webster intrinsic : belonging to the essential nature or constitution of a thing .” “

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T he new reality of   Intrinsic Web D esign

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Contracting & E xpanding 2. F lexibility 3. Viewport

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Ways to Contract   and E xpand Space

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Wrap & R eflow

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E nlarge / Shrink

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A dd / R emove
Whitespace

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Slide / O verlap

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Ways to Contract   and E xpand Space

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Wrap & R eflow E nlarge / shrink A dd / R emove whitespace Slide / O verlap

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YO UTUB E .C O M / L AY O UTL A ND

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New P ossibilities   for F lexibility

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Images

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F ixed Images

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F luid Images

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F luid, vertically

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Set the width & height

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O bject F it

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object-fit: cover;

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YO UTUB E .C O M / L AY O UTL A ND

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F ixed-size F luid horizontally F luid vertically
Set width & height + O bject F it

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Columns

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Responsive Web Design everything shrinks and   grows at the same rate

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fixed % F R units minmax() auto

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min-content sizing

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This is a sentence with words. max-content This is a sentence with words. wrapped content, shaped by container This is a sentence with words. min-content

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This is a sentence with words. Set width in percent — 25%
creates overflow

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CSS is awesome

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CSS is awesome 1fr track

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1fr = minmax(min-content, 1fr) can instead use minmax(0,1fr)

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fixed % F R units minmax() auto

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R ows

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minmax( 0 , 4 0 ch) 1fr 1fr auto 1fr 2fr auto 2 0 %

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YO UTUB E .C O M / L AY O UTL A ND

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New P ossibilities   for F lexibility

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P rogramming   F lexibility Model

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P A INTIN G

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PRINT E D IT E M DI G IT A L R E PR E S E NT A TI O N

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W E B P AGE BR O WS E R, US E R, C O NDITI O NS YO UR SU GGE STI O NS IN CSS

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W E B P AGE BR O WS E R, US E R, C O NDITI O NS YO UR SU GGE STI O NS IN CSS L AY O UT A L GO RIT H M

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P rogramming   F lexibility Model

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Change in how we   use the Viewport

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