Applying your Wordpress skills to Shopify

A presentation at Wordpress Meetup in July 2018 in Bristol, UK by Lucy Sloss

Slide 1

Slide 1

@lucysloss Applying your Wordpress Skills to

Shopify Applying your Wordpress Skills to Shopify By Lucy Sloss Studio Mothership studiomothership.com

Slide 2

Slide 2

@lucysloss Applying your Wordpress Skills to

Shopify About me

Slide 3

Slide 3

@lucysloss Applying your Wordpress Skills to

Shopify

Slide 4

Slide 4

@lucysloss Applying your Wordpress Skills to

Shopify Sorry

Slide 5

Slide 5

@lucysloss Applying your Wordpress Skills to

Shopify

Slide 6

Slide 6

@lucysloss Applying your Wordpress Skills to

Shopify

Slide 7

Slide 7

@lucysloss Applying your Wordpress Skills to

Shopify Wait, isn’t this a Wordpress Meetup?

Slide 8

Slide 8

@lucysloss Applying your Wordpress Skills to

Shopify What is Shopify? • Built specifically for Commerce • Hosted platform • SSL Certificate • Unlimited bandwidth • Has it’s own payment gateway • POS

Slide 9

Slide 9

@lucysloss Applying your Wordpress Skills to

Shopify Who uses Shopify

Slide 10

Slide 10

@lucysloss Applying your Wordpress Skills to

Shopify Where did I start?

Slide 11

Slide 11

@lucysloss Applying your Wordpress Skills to

Shopify Becoming a Shopify Partner • Create new stores for clients • Design themes • Develop Apps • Hand off development stores to clients • Earn income from referrals
• Access to Partner Training Camp

Slide 12

Slide 12

@lucysloss Applying your Wordpress Skills to

Shopify Webinars https://www.shopify.co.uk/partners/blog/topics/webinars

Slide 13

Slide 13

Slide 14

Slide 14

Slide 15

Slide 15

@lucysloss Applying your Wordpress Skills to

Shopify Shopify as a Business • A lot of resources • Fairly good documentation • A lot more sales driven • Not open source like Wordpress • Generally less of a community spirit online

Slide 16

Slide 16

@lucysloss Applying your Wordpress Skills to

Shopify Wordpress Pricing Hosting with 34SP.com

£9.95 monthly WooCommerce
Free* Paypal Express Checkout 3.4% + 20p (based on up to £1,500 monthly sales)

Slide 17

Slide 17

@lucysloss Applying your Wordpress Skills to

Shopify Shopify Pricing Monthly cost $29 (about £22) - $299 (about £225) Transactions Paypal Express Checkout 3.4% + 20p + 2% Shopify fee (based on up to £1,500 monthly sales) Shopify Payments 2.2% + 20p

Slide 18

Slide 18

@lucysloss Applying your Wordpress Skills to

Shopify Content Management
in Shopify

Slide 19

Slide 19

@lucysloss Applying your Wordpress Skills to

Shopify Shopify/Wordpress Wordpress Shopify Pages Pages Posts Articles Themes Child Themes Themes N/A Categories Collections Plugins Apps Products (with Woocommerce) Custom Post Types Products

Slide 20

Slide 20

Slide 21

Slide 21

Slide 22

Slide 22

Slide 23

Slide 23

Slide 24

Slide 24

@lucysloss Applying your Wordpress Skills to

Shopify Customiser

Slide 25

Slide 25

@lucysloss Applying your Wordpress Skills to

Shopify

Slide 26

Slide 26

@lucysloss Applying your Wordpress Skills to

Shopify Developing Shopify Themes

Slide 27

Slide 27

@lucysloss Applying your Wordpress Skills to

Shopify Liquid Wordpress Shopify

Slide 28

Slide 28

@lucysloss Applying your Wordpress Skills to

Shopify Timber (Twig) Twig Liquid

Slide 29

Slide 29

@lucysloss Applying your Wordpress Skills to

Shopify Liquid Cheat Sheet https://www.shopify.co.uk/partners/shopify-cheat-sheet

Slide 30

Slide 30

@lucysloss Applying your Wordpress Skills to

Shopify

Slide 31

Slide 31

@lucysloss Applying your Wordpress Skills to

Shopify Slate

Slide 32

Slide 32

@lucysloss Applying your Wordpress Skills to

Shopify Slate • Dependency management via   Webpack • ES6+ support via   Babel • Local development asset server • Local SASS compilation • Theme Linting • Starter Themes • Deploy Environments • Safe watch and deploy • Asset minification • Configuration via slate.config.js

Slide 33

Slide 33

@lucysloss Applying your Wordpress Skills to

Shopify

Slide 34

Slide 34

@lucysloss Applying your Wordpress Skills to

Shopify

Slide 35

Slide 35

@lucysloss Applying your Wordpress Skills to

Shopify Slate https://shopify.github.io/slate/

https://github.com/Shopify/slate/wiki

Slide 36

Slide 36

@lucysloss Applying your Wordpress Skills to

Shopify Shopify Apps

Slide 37

Slide 37

@lucysloss Applying your Wordpress Skills to

Shopify Apps • App code will never run on a client’s server. • Host on platforms such as Heroku , Digital Ocean or AWS Free Tier

• Shopify is a central platform that provides an interface for Apps via an   HTTP-based API .

Slide 38

Slide 38

@lucysloss Applying your Wordpress Skills to

Shopify Apps • You don’t have to worry about what version of Wordpress the store has running or internal server bugs.
• Any communication between your app and the client’s store can be kept to a minimum. • You can use any language. • Most Apps have a monthly subscription.

Slide 39

Slide 39

@lucysloss Applying your Wordpress Skills to

Shopify What I like about Shopify • Money! (Earning an income from referrals) • Hosting and secure SSL
• Email Newsletters • Webinars • Liquid

Slide 40

Slide 40

@lucysloss Applying your Wordpress Skills to

Shopify What I like about Shopify • Standardised and familiar checkout • Language files for multi-lingual themes • Mobile App • Scalability & POS options

Slide 41

Slide 41

@lucysloss Applying your Wordpress Skills to

Shopify

Slide 42

Slide 42

@lucysloss Applying your Wordpress Skills to

Shopify What I dislike about Shopify • Email Newsletters • Permalinks aren’t as flexible as Wordpress • Downtime on servers • No in-built Custom Fields • Backups are not included

Slide 43

Slide 43

@lucysloss Applying your Wordpress Skills to

Shopify What I discovered 
 about Shopify • Installing Apps can change your theme code • A lot of Apps are at an added cost • Not all features are supported in all countries.

Slide 44

Slide 44

@lucysloss Applying your Wordpress Skills to

Shopify Conclusion • Shopify is great for e-commerce • I still love Wordpress! • Working with new platforms improves your skills • Say YES to projects out of your comfort zone!

Slide 45

Slide 45

@lucysloss Applying your Wordpress Skills to

Shopify Thanks for listening!

Slide 46

Slide 46

@lucysloss Applying your Wordpress Skills to

Shopify Resources https://www.shopify.com/partners/blog/introduction-to- shopify-theming-for-wordpress-theme-developers

https://www.shopify.co.uk/partners/blog/topics/ webinars

https://shopify.github.io/slate/

https://github.com/Shopify/slate/wiki

https://www.shopify.co.uk/partners/shopify-cheat-sheet