Community @Elastic - The why, what and how

A presentation at Developer Relations Meetup Munich in June 2019 in Munich, Germany by Alexander Reelsen

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Community @Elastic The why, what and how Alexander Reelsen @spinscale alex@elastic.co

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Developer Relations

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Developer Experience

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Outreach

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Community

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Product

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Education & Support

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What is Community?

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Agenda Who are we? What do we do? How do we do it?

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Community Team @Elastic

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20 people

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12 countries

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programs & advocacy

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Community @Elastic

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users

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discuss.elastic.co

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meetup

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github

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social media

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webinars

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blogs

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this all great but…

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know your audience

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bottom up

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Adoption

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OSS

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Events

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meetups

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conferences

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BBLs

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hackathons

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Elastic{ON} tour

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Recognition

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Pioneer program https://www.elastic.co/blog/elastic-pioneer-program-7-0

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Markets

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culture

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market stage

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Organizational setup

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product management

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marketing

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embedded

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engineering

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Internal tooling

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github repos

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integrations

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Challenges

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Credibility

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Real-time communication

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Internal advocacy

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Budget

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Align with company goals

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Involve developers

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Metrics

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Summary

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no role definition

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role changes over time

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Resources

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Links https://devrel.net/strategy-and-metrics/the-four-pillarsof-developer-relations

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Thanks for listening! Let’s discuss! Alexander Reelsen @spinscale alex@elastic.co