The Ultimate Newsroom Guide: How To Manage Your Editorial Workflow Like A Boss

A presentation at WordCamp Asia in February 2023 in Bangkok, Thailand by Francesca Marano

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@ @ The Ultimate Newsroom Guide How to manage your editorial workflow like a boss Francesca Marano Director of Engineering Learning and Growth XWP FrancescaMarano Francesca Marano francescamarano francescamarano.com

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@ 2013 FrancescaMarano

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@ La Casa + Bottega delle imprenditrici creative italiane FrancescaMarano

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@ Nine Years of C+B FrancescaMarano

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Some Stats 107 1,100 35K 56% Authors Posts Monthly Readers Male Readers

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@ The Strategy FrancescaMarano

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Strategy Audience Topics Distribution

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@ The Roles FrancescaMarano

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Roles Management Restrict capabilities “Members” plugin

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Why? Editorial Capabilities Security Concerns

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@ The Onboarding FrancescaMarano

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Call for Articles/Invites Vetting Legal Paperwork

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Gravatar User Profile Bio, Links

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How Teach WordPress Expectations and guidelines

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@ The Planning FrancescaMarano

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Paper and Pencil Calendar Author/Topics

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Trello Editorial Calendar Ideas Documentation

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@ The Posting Process FrancescaMarano

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Editor in Chief

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The Author

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Editors Copy Photo Social Media SEO

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@ 6 people read each article before publishing FrancescaMarano

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PublishPress Notifications Comments Checklist

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The Whole Flow 01 02 03 04 Author works with editor in chief about topic Author uploads the article Editor in chief suggests changes/approves Editor works on it 05 Photo Editor prepares image 06 SEO expert optimises 07 Final round of changes 08 Post gets scheduled 09 Post gets published on social media

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@ The Human Factor FrancescaMarano

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Ban trolling and pettiness Create a positive environment for writers and readers.

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Delegate Ask for help.

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Welcome change Revolving door policy.

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Love your readers They make the blog.

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@ It’s Your Turn FrancescaMarano

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Francesca Marano Director of Engineering Learning and Growth XWP FrancescaMarano francescamarano Francesca Marano francescamarano.com @ @ Thank You