A presentation at IWD Event -Women Tech Makers Ajah in in Lagos, Nigeria by Egwuenu Gift
uneuwgE tfiG yb detneserP BUILDING A KILLER PERSONAL BRAND
Bio Gift Egwuenu Software Developer at Andela Organizer - @VueVixensNG @JAMstack Lagos @ConcatenateConf
What’s Personal Branding? PERSONAL BRANDING IS THE PROCESS OF DEVELOPING A “MARK” THAT IS CREATED AROUND YOUR NAME OR YOUR CAREER. YOU USE THIS “MARK” TO EXPRESS AND COMMUNICATE YOUR SKILLS, PERSONALITY, AND VALUES. thebalancesmb.com
Why Build A Brand ? FOLLOWERS ON SOCIAL MEDIA ? PURPOSE PERSONAL JOURNEY BUILDING SELF-AWARENESS CAREER ADVANCEMENT
Your personal brand is what people say about you when you are not in the room – remember that. - Chris Ducker
HOW DO YOU BUILD IT? Share your Knowledge Be Yourself Share the knowledge you’ve gained with everyone by either writing blog, making video tutorials or mentoring others. Do you! Find out what works best for you, define your style and nurture it into something that’ll push your name forward and other can leverage. Build Your Platform Craft Your Persona Crafting a space on the internet for yourself by creating a personal portfolio or a blog and becoming active on social media. Create a unique bio for yourself that defines who you are, the work you’re doing and why should people be interested in you.
12 Month Strategy Define Boundaries Linkedin/ Social Media Portfolio Craft a tagline Personal Portfolio 30 Seconds Pitch Blog About me Testimonials Business Cards Speaking Professional Headshots Build Communities
JOB OPPORTUNITIES DNARB A GNINWO FO STIFENEB Personal Brands can bring about different opportunities including great jobs offers. If you offer value people will want to work with you. BUILD YOUR NETWORK Through creating personal you can create a network of like minded individuals that’ll impact your career. INFLUENCE Personal brands affords you the ability to own a voice in the community you are involved in.
Tips For Building Your Brand Stay Consistent Create Valued Content Build or Join Communities Share your work STEGGUN Create a space for yourself
THANK YOU Egwuenu Gift @lauragift21
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