Brand is Product is Marketing is Operations v2

A presentation at Joint Futures in in Helsinki, Finland by Josh Silverman

How is music like design? Why do teams start out more integrated and aligned, and how do things get messed up along the way? When you create a world that previously hasn’t existed, how do you keep it orbiting together as it grows? As it turns out, it’s the context of work that makes a huge difference. If you want to create a truly intentional and conscious experience, you’ll need to pay the most attention to design operations, design systems, socio-cultural programs, the end-to-end employee experience, and more. In this talk we’ll see how people persist more than products, so you’ll learn proven methods for paying more attention to this layer. Especially at this critical moment in society and on our planet, now is a terrific time to focus on the integration and intersectionality of teams.