A presentation at The UX Conference in London in in London, UK by Sergei Golubev
FAKE IT BEFORE YOU MAKE IT #THEUXCONF Sergei Golubev @sgolubev
I’VE BEEN THE HEAD OF IT
MY COLLEAGUES CALL ME “DEVIGNER”
School of UX DESIGN schoolofux.com I’M RUNNING
…AND MY OWN BOOTSTRAPPED PROJECTS
— RUN LEAN — PROTOTYPE IT — TEST IT — MIND THE GAP CODE IN THE NEXT 40 MINS:
RUN LEAN FAKE IT BEFORE YOU MAKE IT
Instead of focusing on designing the actual UX, a ton of documentation is produced… UX DESIGN vs. TL;DR
…designers are just illustrating it…
ending “ just one more thing ”
“ If you think good design is expensive, you should look at the cost of bad design . ” Ralf Steph, CEO of Jaguar
You sure everyone knows the problem they’re solving? Try Lean Canvas .
Set hypothesis ↓ Prototype ↓ Test with users ↓ Iterate Try lean UX
PROTOTYPE IT FAKE IT BEFORE YOU MAKE IT
Prototype as early as possible UX sprint n+1 Development sprint n
Founder of Google X
Is this really collaborative design?
Why not design together with stakeholders using ProtoPaper Kit
protopaperkit.com
protopaperkit.com
Good ol’ paper never runs out of juice
Prototyping the prototyping kit
QUESTIONS?
You can turn PDF into a clickable prototype
Bear in mind for confidential projects: it uploads all your stuff to the internets
Works well for confidential projects: exports your prototype to a local drive
Prototype right in the browser
Prototype right in the browser
TEST IT FAKE IT BEFORE YOU MAKE IT
Try to avoid opinionated design, aka BX User Boss’s Experience
You don’t have to go far…
Use event tracking
Set up goals …
… and track them
QUESTIONS?
MIND THE CODE FAKE IT BEFORE YOU MAKE IT
Don’t shoot yourself in the foot. Don't design something you cannot develop .
Understand technical l imitations FPS 60 0
Hard truth: Be ready to sacrifice 50% of your design
Learn a bit of basic coding
“ It's not necessarily that you'll be writing code, but you need to understand what can engineers do and what can they not do . ” Bill Gates
There’s a book for that!
Be nice to your developers
RUN LEAN PROTOTYPE IT TEST IT MIND THE CODE IN THE PAST 40 MINS:
schoolofux.com team@schoolofux.com @theschoolofux THANKS! ANY QUESTIONS?
UX CONFERENCE The
TIME FOR DRINKS #THEUXCONF
UX CONFERENCE The
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Big budgets are spent on software development, it takes time to complete, and by the time the product goes live it might not necessarily be a success. There’s more efficient “fail fast” approach where designers can quickly validate ideas by creating interactive prototypes before a hefty development bill is incurred. In this talk I share practical tips & tricks on rapid prototyping, from paper to in-browser, and how Lean UX approach can save time and money. This talk was a part of The UX Conference in London organised by The School of UX.
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for free. You
can too.