A presentation at Smashing Conference in in New York, NY, USA by Jason Pamental
Type is the voice of our words—and the majority of what we put on screen (the rest is dog pics and cat memes). Ever wonder why it doesn’t work better? Me too.
So let’s explore ways we can do it better, faster, and with greater finesse. How do we unblock render and display content faster? Can we respond to device size, settings, and layout more intuitively? Could we be more expressive and refined without resorting to hard-coding? Typographic curiosities to satisfy these challenges abound—so let’s explore them together!
The following resources were mentioned during the presentation or are useful additional information.
A handy app to help set your scaling values when using clamp() for font sizing.
Helpful tips for setting up your document to hyphenate correctly.
Performance analysis of bicycle manufacturer sites from the CSS Wizard himself, Harry Roberts
The source for my demos in the talk
An archive of my web typography newsletter. Each tip covers a particular graphic design or typographic technique, a bit of history and examples, and code samples to try it out on the web.
A really handy tool to create ‘tuned up’ fallback fonts to help minimize text reflow.
Wonderful site that lets you drop on your font file and learn all about its capabilities