A presentation at DPMA Nexus - Realizing Developer ROI in in Sunnyvale, CA, USA by Lori Fraleigh
Intuit Developer Lori Fraleigh Director, Developer Relations / Developer Success
About Lori @IntuitDev / @lorifraleigh
The QuickBooks platform
We’re Sixteen Years Old! “We’re changing the world for developers and small businesses […] We intend to build a dynamic small business economy designed to make developers successful and enable them to do what they’re really good at […] developing innovative solutions that small business can’t live without.” Scott Cook, Intuit Founder and Chairman of the Executive Committee @IntuitDev / @lorifraleigh
Three‐Sided Platform / Network Effect ACCOUNTANTS DEVELOPERS “I need tools to save time and become a trusted advisor for my clients while being profitable” “I need access to customers to build a business that can grow and be profitable” SMALL BUSINESSES “I need additional tools beyond QuickBooks to help me run my business” @IntuitDev / @lorifraleigh
“ After attending Thrive I was introduced to a few new accounting apps. This included a session that introduced how Hubdoc, Plooto and QBO can be used together to streamline my practice. Following their advice, it’s been amazing! Hubdoc manages the document storage, Plooto coordinates all the payments and collections, and QBO keeps track of it all. My clients love it. ” @IntuitDev / @lorifraleigh
Net Promoter Score (NPS) @IntuitDev / @lorifraleigh
Conversion @IntuitDev / @lorifraleigh
Lifetime Value (LTV) @IntuitDev / @lorifraleigh
Learn More http://developer.intuit.com
Learn how Intuit Developer approaches developer relations, why they focus on developer success, and some of the KPIs the program tracks.
for free. You
can too.