For 18 years, Petyo has been developing Java enterprise applications, integrations, and SOA and microservices solutions. As a leading technical consultant and architect in Avenga (ex. Musala Soft), a global technology company with 6000+ experts, he has been helping teams reliably deliver large-scale multi-year projects for demanding clients like IBM, Deutsche Telekom, Volkswagen, banks, FinTech unicorns, and startups.
Over the last 2 years, Petyo has also taken over responsibilities for the company’s Data & AI service offering, focusing on winning key accounts, elevating services for existing clients, and continuously enhancing the offerings with the latest innovations.
Petyo also has a Ph.D. in computer systems and enjoys sharing and gaining knowledge at conferences and community events.
AI is out of the bottle! It’s already changing how media companies engage audiences, recommend content, moderate discussions, and even automate parts of newsroom workflows.
In this talk, we’ll look at real-world use cases where AI delivers measurable results like improving reader experience and freeing up reporters’ time. My goal is to inspire you to think about how you can apply AI in your media organization to improve a specific process or service. At the same time, since AI is both rapidly evolving and heavily hyped, I also share a practical framework of seven questions you can use to evaluate whether your AI idea is worth pursuing or likely to end up in “pilot hell.”