A presentation at WIAD London 2023 in in London, UK by The Research Thing
OOUX & ORCA How ORCA can help orient and guide your users 1 @@export_scripts@@
What is OOUX? What is ORCA? 2 @@export_scripts@@
OOUX A philosophy #OOUX 3 @@export_scripts@@
ORCA – An iterative OOUX process created by Sophia Prater – OOUX.com/resources 4 @@export_scripts@@
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O-R-C-A 6 @@export_scripts@@
O-R-C-A O - OBJECTS 7 @@export_scripts@@
SYSTEM a regularly interacting or interdependent group of items forming a unified whole 8 @@export_scripts@@
O-R-C-A O - OBJECTS R - RELATIONSHIPS 9 @@export_scripts@@
O-R-C-A O - OBJECTS R - RELATIONSHIPS C - CALLS TO ACTIONS 10 @@export_scripts@@
O-R-C-A O - OBJECTS R - RELATIONSHIPS C - CALLS TO ACTIONS A - ATTRIBUTES 11 @@export_scripts@@
OBJECTS – The real-world things that have value to the business and/or the users. They make up the users’ mental model and/or the business model of the problem domain. 12 @@export_scripts@@
OBJECT INSTANCE The archetypical, realworld things that users care about. The template or stencil that churns out instances. The actual items that are created by the object’s structure. 13 @@export_scripts@@
Noun Foraging 14 @@export_scripts@@
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RELATIONSHIPS – How does each thing in our system connect to other things? 18 @@export_scripts@@
Nested Object Matrix 19 @@export_scripts@@
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CALLS TO ACTION Everything users do, they do to something. 21 @@export_scripts@@
CTA Matrix 22 @@export_scripts@@
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ATTRIBUTES – The bits and pieces that make up the structure of the OBJECT 24 @@export_scripts@@
Object Map 25 @@export_scripts@@
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Resources – OOUX.com – OOUX.com/resources – OOUX.com/hi/getting-started-inooux – OOUX.com/resources/launchguide 33 @@export_scripts@@
Thank you – twitter.com/upmasingh – linkedin.com/in/upmasingh/ – spoutible.com/upmasingh – mastodon.social/@upmasingh 34 @@export_scripts@@
Upma Singh, UX Lead at IntelliBridge and Co-Organiser of OOUX Happy Hour.
ORCA (Objects, Relationships, Calls-To-Actions and Attributes) is an Object-Oriented UX (OOUX) methodology that helps teams design thorough information architectures. Thorough IAs that inherently include strong orientation and wayfinding!
Upma will walk you through the method and point you toward more resources so you can start using it today.
for free. You
can too.