Lauren Isaacson

Lauren Isaacson

Lauren Isaacson is a market and user experience research consultant from Vancouver, British Columbia. She began her career doing research and brand strategy for digital ad agencies in Los Angeles, California, but left that world behind and gravitated towards a career in research after moving to Canada in 2009. Since then she has been an in-house research team of one for Motion Industries Canada and TELUS Digital, an interim leader of the market research department of BC’s hydroelectric utility, a subcontractor for agencies such as Blink, Macadamian, and Applause, and a direct consultant for small start-ups, national organizations, and anything in-between.

Lauren is a big proponent of developing community within the research field on a national and local level by hosting research meetups in her home city and accepting leadership positions with professional organizations for researchers. Lauren is the current chapter co-chair of the Qualitative Research Consultants Association Pacific Northwest Chapter and the former chair of the BC chapter of the Marketing Research and Intelligence Association. She also gives back to her community and environment doing volunteer work and making donations as a member of 1% for the Planet.

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Research in the time of COVID-19 UXResearch Vancouver Meetup May 2020
Research in the time of COVID-19 Seattle SIGCHI Meeting April 2020
Inclusive Research: Making research accessible to people with disabilities ConveyUX March 2020
Inclusive Research Push UX October 2019
Boosting Your Bias Immunity Push UX October 2019
Inclusive Research Radical Research Summit September 2019
Inclusive Research QRCA PNW Chapter Workshop June 2019
Boosting Your Bias Immunity Design & Content July 2018
UX for Surveys Digital Summit June 2018

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