Hi, I’m Helen and I’m a UX consultant, designer and researcher at SPARCK, a digital design agency. I’m currently working as a contract user researcher within a Government department delivering GDS-level research as part of a service design team.
I came to UX many years ago, having come from a visual design background. To me, good design is infinitely more than what it looks like. Working as a user researcher enables me to focus on user needs to help create effective designs that directly impact our users' lives.
As creators of products and services, we’re pretty good at thinking we’ve got it all sussed. We map user journeys, we create roadmaps, we write user stories. We know what we want people to do; what actions we want them to take. But do we really know who these people are? Do we really know what they need? Do we take the time to find out, or are we building products and services based on our own assumptions and biases?
And what about those who lack our digital privilege? Digital exclusion is a reality for many people. It’s our responsibility to look out for everyone, not just those who are the most visible or the easiest to design for. As designers, we have the power to massively hinder or improve lives; not those of ‘users’ but of people. This talk looks at what it means to be digitally excluded and how by adopting a practical user research-led attitude to design, we can create products that are not just appealing to us, but life-changing to those who use them.
|Everyone's a user||NUX Manchester||February 2018|