Design Thinking—the secret sauce to growing our niche group to the largest women in tech community in The Netherlands

A presentation at Codemotion Berlin in in Berlin, Germany by Jenny Shen

Design thinking is familiar to many designers as a framework in a product development process. Did you know that design thinking can help community managers solve their toughest challenges?

From growing the membership base to standing out among hundreds or even thousands of other communities, to sustaining the community with sponsorships or monetization, design thinking is the secret sauce to growing our niche community.

In this talk, you’ll learn how we overcame the biggest challenges for ‘Ladies that UX Amsterdam’ with design thinking, and how to put design thinking into practice.